Marinda Svidén (Sweden) Martina Zbinden (Switzerland)
Inspirational storage brings the inspiring marketplace into your home
The kitchens of today seem to be more about storage and less about food. Our research points to the fact that the traditional set-up of keeping food ‘behind closed doors’, where it is not constantly on show, increases food waste because people simply don’t know what produce they have stored away. We wanted to challenge this behaviour by developing an open and visible storage system. It consists of a market stand for fresh vegetables and fruits, plus double-vacuum glass containers for dairy products. By using a technique of induction in combination with a special kind of metal, the containers can be cool-boosted on an ordinary induction stove, doing away with the need to keep the likes of cheese and milk in the fridge. This concept encourages short-term storage of no more than two to three days, and because the products are on view, it prompts people to use up perishable produce quickly.